Privacy Policy

1. Introduction and Scope

This Privacy Policy (“Policy”) describes how Bullmarket Lifestyle LLC (“Bullmarket Lifestyle,” “we,” “us,” or “our”) collects, uses, discloses, retains and protects personal information in connection with bullmarketlifestyle.com, our newsletter signup, confirmation and subscriber pages, the subscriber video library, and any email communications we send (together, the “Services”).

This Policy does not apply to third-party websites, platforms or services that we link to or embed (for example, YouTube). Those services are governed by their own privacy policies.

By using the Services, you acknowledge that you have read this Policy. Where applicable law requires your consent for a particular processing activity, we will ask for it separately (for example, when you subscribe to our newsletter).

2. Who We Are

Bullmarket Lifestyle LLC, a Florida limited liability company, is the business responsible for the personal information described in this Policy and acts as the “controller” for purposes of the EU and UK General Data Protection Regulations.

We have not appointed a data protection officer, as none is required for our current activities.

3. Personal Information We Collect

Information you provide to us

• Newsletter signup: your first name and email address.
• Correspondence: the content of any email or message you send us, including your email address and any information you choose to include.

Information collected automatically

• Device and log data: when you visit the Services, our hosting provider automatically records technical information such as your IP address, browser type and version, operating system, referring URL, pages requested, and the date and time of access.
• Email engagement data: our email service provider may record whether an email was delivered, whether it was opened, and whether links in it were clicked.
• Consent records: the date, time and IP address of your signup and of your double opt-in confirmation, together with the form you used.

Information we do not collect

We do not currently sell products or operate a checkout, and we do not collect payment-card or bank-account information. We do not ask for, and ask you not to send us, sensitive personal information such as government identification numbers, financial-account numbers or health information.

4. How We Use Personal Information

We use personal information for the following purposes:

• to register your newsletter subscription, confirm it through double opt-in, and maintain a record of your consent;
• to send you the newsletter and notifications of new videos that you requested;
• to provide subscribers with access to the subscriber video library;
• to respond to your inquiries and requests, including privacy requests;
• to operate, maintain, secure and troubleshoot the Services, and to detect and prevent fraud, abuse and security incidents;
• to understand, in aggregate, how our emails are received so that we can improve our content; and
• to comply with applicable laws, regulations and legal process, and to establish, exercise or defend legal claims.

We do not use personal information to make decisions based solely on automated processing that produce legal or similarly significant effects concerning you.

5. Legal Bases for Processing (EEA/UK)

If the EU or UK General Data Protection Regulation applies to you, we rely on the following legal bases:

• Consent (Art. 6(1)(a)) — sending the newsletter and new-video notifications. You may withdraw consent at any time.
• Legitimate interests (Art. 6(1)(f)) — operating and securing the Services, maintaining proof of consent, responding to inquiries, and understanding email engagement in aggregate. We balance these interests against your rights and freedoms.
• Legal obligation (Art. 6(1)(c)) — complying with applicable laws, including record-keeping requirements.

6. Newsletter, Double Opt-In and Email Communications

Our newsletter is delivered by AWeber Systems, Inc. (“AWeber”). After you submit the signup form, AWeber sends you a confirmation email. You become a subscriber only after you click the confirmation link, and we do not send the newsletter before your subscription is confirmed.

Newsletters and video notifications are sent from daniel@bullmarketlifestyle.com. Every email contains an unsubscribe link and our postal address, consistent with the U.S. CAN-SPAM Act. You may unsubscribe at any time by using that link or by emailing us. When you unsubscribe, a minimal suppression record of your email address is retained so that we can honor your request.

Our emails may contain standard tracking technologies (such as a pixel and redirected links) that tell us whether an email was opened or a link was clicked. You can limit open tracking by disabling the automatic loading of images in your email client.

7. Subscriber Video Library

The subscriber video library is a page that displays videos from a YouTube playlist. It does not require an account or password, and we do not collect additional personal information when you view it. Videos are embedded using YouTube’s privacy-enhanced mode (youtube-nocookie.com); see Section 10.

8. Cookies, Similar Technologies and Browser Signals

Our website does not set first-party advertising or analytics cookies, and we do not use tracking pixels on our web pages. Certain third-party content that appears on our pages may use cookies or similar technologies, as described in Section 10.

Global Privacy Control. Where required by applicable law, we treat a Global Privacy Control signal as a valid request to opt out of the sale or sharing of personal information. Because we do not sell or share personal information, no further action is required on your part.

Do Not Track. There is no uniform standard for responding to “Do Not Track” browser signals. Because we do not track visitors across third-party websites, our practices do not change in response to such signals.

9. Analytics and Advertising

We do not currently use website analytics services, advertising pixels, remarketing tags or cross-context behavioral advertising. If we introduce any such technologies, we will update this Policy beforehand and, where required by law, obtain your consent.

10. Embedded Content and Third-Party Services

• YouTube (Google LLC): our pages display video thumbnails loaded from Google servers and, when you choose to play a video, a YouTube player in privacy-enhanced mode. Loading this content transmits your IP address and device information to Google, and playing a video may result in YouTube setting cookies. See the Google Privacy Policy.
• Google Fonts (Google LLC): our pages load typefaces from Google’s servers, which transmits your IP address to Google.
• YouTube Data API: our servers retrieve public information about our own videos from YouTube. This does not involve your personal information.

We do not control how these providers process information they receive, and their use is governed by their own privacy policies.

11. How We Disclose Personal Information

We disclose personal information only as described below:

• Service providers that process personal information on our behalf and under contractual obligations to protect it, namely Vercel Inc. (website hosting), AWeber Systems, Inc. (email delivery and subscriber management) and Google LLC (embedded video and web fonts);
• Professional advisers such as lawyers, accountants and auditors, under duties of confidentiality;
• Authorities and other parties where we believe in good faith that disclosure is required by law, regulation or legal process, or is necessary to protect the rights, property or safety of Bullmarket Lifestyle, our subscribers or others; and
• Successors in connection with a merger, acquisition, financing, reorganization or sale of all or part of our business, subject to this Policy or a notice provided to you.

We do not sell personal information, and we do not share personal information for cross-context behavioral advertising. We have not done so in the preceding twelve months.

12. International Data Transfers

We are located in the United States, and our service providers process information in the United States and other countries. If you access the Services from outside the United States, your information will be transferred to, stored and processed in the United States, where data protection laws may differ from those in your country. Where we transfer personal information from the European Economic Area, the United Kingdom or Switzerland, we rely on appropriate safeguards, such as the European Commission’s Standard Contractual Clauses (and the UK Addendum) or a recipient’s certification under the EU-U.S. Data Privacy Framework and its UK and Swiss extensions, as applicable.

13. Data Retention

We retain personal information only for as long as reasonably necessary for the purposes described in this Policy, unless a longer period is required or permitted by law:

• Subscriber data — while your subscription is active, and for a reasonable period thereafter to evidence consent.
• Unconfirmed signups — are not sent the newsletter and may be deleted upon request or periodically.
• Suppression records — for as long as necessary to ensure we do not email you after you unsubscribe.
• Correspondence — for as long as necessary to address your inquiry and for a reasonable period afterward.
• Server logs — for a limited period in accordance with our hosting provider’s standard practices.

14. Data Security

We use reasonable administrative, technical and organizational measures designed to protect personal information, including encryption of data in transit (HTTPS), restricted administrative access and the use of reputable service providers. No method of transmission over the internet or of electronic storage is completely secure, and we cannot guarantee absolute security.

If we become aware of a security incident affecting your personal information, we will investigate it and provide notifications as required by applicable law, including the Florida Information Protection Act.

15. Your Choices and Rights

• Unsubscribe: use the link in any email or contact us.
• Access, correction and deletion: you may request a copy of, correction of, or deletion of the personal information we hold about you, subject to legal exceptions.
• Withdraw consent: where processing is based on consent, you may withdraw it at any time without affecting the lawfulness of processing before withdrawal.

To submit a request, email info@bullmarketlifestyle.com. We will verify your request by matching information you provide with information we hold (for example, by asking you to confirm the email address associated with your subscription) and will respond within the time required by applicable law. You may designate an authorized agent to submit a request on your behalf where permitted by law; we may require proof of authorization. We will not discriminate against you for exercising any of your rights.

16. Additional Information for EEA, UK and Swiss Residents

Subject to applicable law, you have the right to access, rectify or erase your personal information; to restrict or object to its processing (including the absolute right to object to direct marketing); to data portability; and to withdraw consent at any time. You also have the right to lodge a complaint with the supervisory authority in your country of residence or place of work. We would, however, appreciate the opportunity to address your concerns first; please contact us at info@bullmarketlifestyle.com.

17. Additional Information for U.S. State Residents

Residents of certain U.S. states, including California, Colorado, Connecticut, Virginia, Utah, Texas and Oregon, may have additional rights under state privacy laws, to the extent those laws apply to us. Subject to applicable thresholds and exceptions, these may include the right to know or access the personal information we collect, to correct inaccuracies, to delete personal information, to obtain a portable copy, to opt out of the sale or sharing of personal information, targeted advertising and certain profiling, and to appeal our decision regarding a request.

Categories of personal information (preceding 12 months)

We do not collect sensitive personal information as defined under state privacy laws, and we do not sell or share personal information or use it for targeted advertising.

Appeals. If we decline to take action on your request, you may appeal by emailing info@bullmarketlifestyle.com with the subject line “Privacy Appeal.” We will respond within the time required by law. If your appeal is denied, you may contact your state attorney general.

California “Shine the Light.” We do not disclose personal information to third parties for their own direct marketing purposes.

Florida. The Florida Digital Bill of Rights applies only to businesses that meet certain revenue and other thresholds, which we do not currently meet.

18. Children’s Privacy

The Services are intended for adults and are not directed to children. We do not knowingly collect personal information from children under 13, consistent with the Children’s Online Privacy Protection Act, and our newsletter is intended only for individuals aged 18 or older. If you believe a child has provided us with personal information, please contact us at info@bullmarketlifestyle.com and we will delete it.

19. Third-Party Links

The Services and our emails may contain links to websites operated by third parties. We are not responsible for the content or privacy practices of those websites, and we encourage you to review their privacy policies.

20. Changes to This Privacy Policy

We may update this Policy from time to time to reflect changes in our practices, the Services or applicable law. We will post the updated Policy on this page and revise the “Last updated” date above. If we make material changes, we will provide additional notice as required by law, for example by email to subscribers.

21. Contact Us

If you have questions about this Policy or our privacy practices, or wish to exercise your rights, please contact: